Taiwan to fine bloggers for false advertising

Nov 08, 2011
Customers are seen using Internet at a coffee shop in Taiwan. Taiwan on Tuesday passed a law which will fine bloggers who make false claims or exaggerate on behalf of products and companies as the number of consumer disputes soars.

Taiwan on Tuesday passed a law which will fine bloggers who make false claims or exaggerate on behalf of products and companies as the number of consumer disputes soars.

Under the revised fair trade law passed by the parliament, and other could be fined up to ten times the payment they receive for false advertising, officials said.

According to local media, some bloggers are paid up to Tw$70,000 ($2,300) per review. Often the reviews are disguised as innocent journal entries, while in fact they talk up products and services to lure customers.

One recent controversy involved a popular blogger with a daily average hit of 140,000 who fabricated photographs to exaggerate the effect of , local reports said.

Legal disputes involving Internet commentaries have been on the rise in recent years, mostly caused by negative rather than positive assessments.

Under a different law, a woman was recently ordered to pay a noodle shop Tw$200,000 for calling its food "really bad" on her blog.

Explore further: Apple helps iTunes users delete free U2 album

add to favorites email to friend print save as pdf

Related Stories

Google fined by Taipei over app refund

Jun 27, 2011

Taipei said Monday it had fined Google Tw$1,000,000 ($34,600) for refusing to grant customers a seven-day trial period when they download apps for their cell phones.

China bloggers fined for defamation: report

Dec 26, 2009

Two Chinese bloggers were ordered to pay about 290,000 yuan (42,478 dollars) in compensation to the widow of film director Xie Jin for claiming he died in the arms of a prostitute, a report said Saturday.

Rumor mill inflames border debate

Aug 17, 2010

The ominous reports have zinged around the Internet for weeks, raising fresh fears about border security: Armed members of the notorious Mexican criminal group, the Zetas, seized two ranches near Laredo, Texas.

FTC plans to monitor blogs for claims, payments

Jun 21, 2009

Savvy consumers often go online for independent consumer reviews of products and services, scouring through comments from everyday Joes and Janes to help them find a gem or shun a lemon.

Recommended for you

Apple helps iTunes users delete free U2 album

7 hours ago

Apple on Monday began helping people boot U2 off their iTunes accounts after a cacophony of complaints about not wanting the automatically downloaded free album by the Irish rock band.

Habitual Facebook users: Suckers for social media scams?

12 hours ago

A new study finds that habitual use of Facebook makes individuals susceptible to social media phishing attacks by criminals, likely because they automatically respond to requests without considering how they are connected ...

YouTube to go offline in India on Android phones

13 hours ago

YouTube users in India will soon be able to save videos from the Google-owned service, making it possible to watch them offline, and the feature will eventually be available globally, the company said Monday.

Facebook vs. loneliness

16 hours ago

Are people becoming lonelier even as they feel more connected online? Hayeon Song, an assistant professor of communication at UWM, explored this topic in recent research.

User comments : 0