Toshiba launchs FlashAir, first SDHC memory card with embedded WLAN

Sep 02, 2011

Toshiba Corporation today announced that it will launch the world's first SDHC memory card with embedded wireless LAN functionality to meet the SD Memory Card Standard. The new card, "FlashAir", has an 8GB capacity and supports both peer-to-peer transfers and uploads to and downloads from servers. Samples will be available from November 2011 and sales will start in February 2012.

FlashAir will be featured at IFA 2011, in Berlin, Germany from September 2.

At a time when digital cameras have achieved immense popularity, users want a quick and easy way to share photographs with friends and to transfer them to and from online storage services and social networks. Toshiba provides the solution with FlashAir, the world's first SDHC memory card with embedded functionality that is fully compliant with the Standard.

FlashAir's embedded wireless communication function allows users to upload and download photographs to and from a server and to exchange photographs and other data with other devices, including digital cameras that are FlashAir compliant and, smartphones and PCs that support wireless LAN. All transfers are done wirelessly, without any need for a cable connection. Key features of the new card include the ability to receive as well as transmit and lower power consumption than other cards with similar functions.

Even in digital cameras not compliant with FlashAir, the new card can share digital images with smartphones and PCs that support wireless LAN.

Toshiba plans to secure certification of FlashAir for wireless communication in Japan, North America and Europe.

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Eikka
not rated yet Sep 02, 2011
Few people know that the SD card standard is also a peripherial device standard, much the same way as PCMCIA cards were. You could technically plug in just about anything in the SD slot on the side your laptop. Network adapters, sound cards, MIDI boards, robot arms... anything, as long as somebody makes the device that can plug into the port.

Then again, few people know what PCMCIA cars were these days, even though there's still a slot for them on many laptops.
ekim
not rated yet Sep 03, 2011
Could it be used to stream video from a camera to a laptop?
Fernblatt
not rated yet Sep 13, 2011
Hmm. Eye-Fi has been selling an SD card with wi-fi capabilities for several years now. Theirs is capable of connecting to any network and able to upload content directly from a camera. How is this product more innovative?