HTC buying stake in Dr. Dre headphone maker

Aug 11, 2011

(AP) -- Taiwanese smartphone maker HTC Corp. says it will pay about $300 million for a 51 percent stake in the U.S. maker of Dr. Dre headphones.

HTC said Thursday its alliance with Dr. Dre's Beats Electronics LLC will provide a "flawless listening experience for our customers."

The high profile music producer founded Beats Electronics in 2006. The company's headphones cost as much as $600.

The Taiwanese company's acquisition is likely aimed at improving its brand profile and securing a bigger of the high-end smartphone market.

is a leading handset manufacturer that is best known for its Android-based smartphones.

Explore further: Starbucks: Computer outage disrupts sales in US, Canada

0 shares

Related Stories

Smartphone maker HTC invests in UK, US firms

Feb 08, 2011

Taiwan's leading smartphone maker HTC said Tuesday it plans to acquire a British digital multimedia company and invest in a US online gaming firm as part of a bid to expand its software business.

Taiwan's HTC beats six-month sales forecasts

Jul 06, 2010

Taiwan's leading smartphone maker High Tech Computer Corp (HTC) said Tuesday its sales in the six months to June had soared 41 percent from a year ago, beating analysts' expectations.

Recommended for you

How smart are the mobile shoppers who use smartphones?

Apr 24, 2015

In the age of the smart phone, how smart are the mobile shoppers who use these almost ubiquitous devices? A study from South Korea published in the International Journal of Mobile Communications hopes to answer that questi ...

India's Infosys gives muted earnings, stock falls

Apr 24, 2015

Indian software giant Infosys Technologies saw its shares dip nearly seven percent Friday after it reported a single digit rise in yearly revenues and also missed quarterly profit estimates.

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.