HTC buying stake in Dr. Dre headphone maker

Aug 11, 2011

(AP) -- Taiwanese smartphone maker HTC Corp. says it will pay about $300 million for a 51 percent stake in the U.S. maker of Dr. Dre headphones.

HTC said Thursday its alliance with Dr. Dre's Beats Electronics LLC will provide a "flawless listening experience for our customers."

The high profile music producer founded Beats Electronics in 2006. The company's headphones cost as much as $600.

The Taiwanese company's acquisition is likely aimed at improving its brand profile and securing a bigger of the high-end smartphone market.

is a leading handset manufacturer that is best known for its Android-based smartphones.

Explore further: Car industry welcomes Google, Apple but battles loom

not rated yet
add to favorites email to friend print save as pdf

Related Stories

Smartphone maker HTC invests in UK, US firms

Feb 08, 2011

Taiwan's leading smartphone maker HTC said Tuesday it plans to acquire a British digital multimedia company and invest in a US online gaming firm as part of a bid to expand its software business.

Taiwan's HTC beats six-month sales forecasts

Jul 06, 2010

Taiwan's leading smartphone maker High Tech Computer Corp (HTC) said Tuesday its sales in the six months to June had soared 41 percent from a year ago, beating analysts' expectations.

Recommended for you

Car industry welcomes Google, Apple but battles loom

47 minutes ago

It could be the battle of the titans. Auto giants at the Geneva Motor Show say they welcome the potential move of Silicon Valley players into their sector but experts warn of major disruptions.

Woman in Silicon Valley sex discrimination suit to testify

2 hours ago

The woman at the center of a sex discrimination lawsuit against one of Silicon Valley's most prestigious venture capital firms is set to take the stand in a case that has focused attention on the treatment of women in the ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.