NY Post blocks website access for iPad users

June 20, 2011

Customers try the iPad 2 at an Apple store

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Customers try the iPad 2 at an Apple store. The New York Post has blocked access to its website from the iPad's Safari Web browser in a bid to drive users of Apple's tablet computer to the newspaper's paid application.

The New York Post has blocked access to its website from the iPad's Safari Web browser in a bid to drive users of Apple's tablet computer to the newspaper's paid application.

An iPad user attempting to reach NYPost.com using Safari is met with a page that says "NYPost.com editorial content is now only accessible on the iPad through the App."

The New York Post iPad application costs $1.99 to download from Apple's App Store and gives a user an introductory 30-day subscription to the News Corp.-owned newspaper. A one-month subscription costs $6.99.

The ban on access to NYPost.com only applies to users of the iPad's Safari browser. Desktop or laptop computer users can access NYPost.com normally.

The New York Post's move is the latest in a campaign by News Corp.'s to start charging online readers of his newspapers in an era of shrinking newspaper circulation and eroding print advertising revenue.

Murdoch already charges for full online access to The and Britain's The Times and Sunday Times and News Corp.'s The Australian plans to begin charging from October.

News Corp. launched a digital newspaper created for the , The Daily, in February which costs 99 cents a week.

(c) 2011 AFP

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skeeterpops
Jun 20, 2011

Rank: not rated yet
Who thought that up? Singerman?
StandingBear
Jun 21, 2011

Rank: 1 / 5 (1)
Actually, the idea is old. The 'New York Times', which now demands 'registration' had the ability to charge written into its licence to view its so called content way back in the late 80s. I warned everyone then when I read that conundrum. But like everything else on the internet, it is like writing on bathroom walls....only cockroaches read it, and they are not very articulate in spreading the news unless it is about a greasy spoon or a warm female.
Rank 3 /5 (3 votes)
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rupert murdoch, ipad, wall street journal, new york post, safari browser, tablet computer, news corp, advertising revenue, print advertising, newspaper circulation, wall street, newspaper, apple
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