Augmented reality in an iPhone app

Jun 20, 2011 By Frédéric Rauss
Credit: 2011 EPFL

Imagine you’re in a museum, and you can point your iPhone camera to a painting or an object in an exhibit and instantly get additional information about what you’re looking at. This is what PixLive, an iPhone app developed by the start-up company Vidinoti, lets you do – enrich an image with text, video, and other multimedia content.

Pixlive is an iPhone app that brings images to life. All you need to do is take a picture of an , such as a birthday card, for example, and then add a musical extract, a personalized , text or graphics to it, and the PixLive is ready. It can be sent in an e-mail or shared on social networking sites. The receiver opens the PixLive in the , points the phone’s camera in the direction of the card and the associated elements are instantly displayed on the screen. “The major technical advance of PixLive is to be able to visualize content instantaneously, live, without a delay. Before this, people who wanted to visualize augmented content had to take a photo of the object and then send it to a server, which generated a lag time.”

PixLive’s image recognition is based on the image captured by the user. This technology is called “augmented reality,” and involves overlaying various elements (sound, video, images, etc.) onto a real object that is seen through the “eye” of a smartphone’s camera. In addition to personal usage, there are many ways in which institutions or companies can benefit from this technology. Using PixLive, a newspaper could show its readers a news video clip related to an article they’re reading. Or a billboard advertisement could be made interactive, thus bringing additional dimensions to otherwise static content.

PixLive is an application developed by Vidinoti, a start-up company that has access to a patent portfolio and which has benefited from research and development done at EPFL.

PixLive is compatible with iPhone 3GS, 4, iPod Touch (4th generation) and iPad 2. The application is available in French, English and German.

Explore further: Tokyo Game Show: On the hunt for the next Minecraft

Provided by Ecole Polytechnique Federale de Lausanne

5 /5 (1 vote)
add to favorites email to friend print save as pdf

Related Stories

Scientist creates 3-D scanner iPhone app (w/ video)

Apr 14, 2011

(PhysOrg.com) -- Leave it to an iPhone app developer to turn a tool that cost hundreds of dollars a year ago into something that can be done with a 99-cent app. Grant Schindler, research scientist in Georgia ...

Better hearing just an App away

May 02, 2011

(Medical Xpress) -- People with hearing problems living in the developing world may have a solution on the horizon, thanks to an innovative University of Alberta professor in the Faculty of Rehabilitation Medicine.

2-D photos spring to 3-D life

Jun 16, 2011

You’re interested in purchasing a car you’ve seen on the web. It’s the right make, model and vintage. It seems to be in great shape, and it’s just the right color. The price seems reasonable. So what’s ...

Recommended for you

Tokyo Game Show: On the hunt for the next Minecraft

16 hours ago

The staggering $2.5 billion that Microsoft has just shelled out for Minecraft and its quirky graphics will be foremost in developers' minds at the Tokyo Game Show this week, where simple yet immersive games ...

Better non-functional security tests for software

Sep 15, 2014

The integration of digital expert knowledge and automation of risk analyses can greatly improve software test procedures and make cloud computing more secure. This is shown by the latest results of a project ...

'Grand Theft Auto V' to hit PS4 and Xbox One

Sep 12, 2014

Rockstar Games on Friday announced that the latest installment of its crime-themed blockbuster video game "Grand Theft Auto" will hit PlayStation 4 and Xbox One consoles in November.

User comments : 0