Facebook looks to strengthen media partnership

Apr 07, 2011

(AP) -- Facebook's chief operating officer says her fast-growing company is looking to strengthen its relationship with the news media.

Sheryl Sandberg told the American Society of News Editors on Thursday that the social network helped boost online traffic to media websites fourfold in the past year.

Facebook's "like" buttons have become ubiquitous in the year since they launched. sites, blogs and other outlets sometimes use the less enthusiastic "recommend," but the effect is the same - people share the stories with their friends on , and those friends click on the links to read the stories.

Sandberg says that engagement can help an industry looking for more ways to boost online traffic and revenue. She says Facebook can facilitate that by providing the technological tools to share content.

Explore further: Kim Dotcom mulls suing tech giants for 'copyright breach'

not rated yet
add to favorites email to friend print save as pdf

Related Stories

Facebook COO nominated to Disney board

Dec 23, 2009

The Walt Disney Co. said Wednesday that Sheryl Sandberg, chief operating officer of Facebook, has been nominated to serve on the board of directors of the US media and entertainment giant.

Facebook launches page for journalists

Apr 06, 2011

Facebook has launched a media resource page to help journalists use the social network as a reporting tool and better connect with their audience.

MySpace deepens ties with rival Facebook

Nov 18, 2010

MySpace on Thursday began letting members tap into entertainment preferences expressed in Facebook profiles in a deepening of ties with the firm that snatched its social networking crown.

Recommended for you

Facebook joins Web freedom group

20 hours ago

Facebook on Wednesday became a full member of the Global Network Initiative, a non-governmental organization promoting Internet freedom and privacy rights.

Big Data—for better or worse

May 22, 2013

A full 90% of all the data in the world has been generated over the last two years. The internet companies are awash with data that can be grouped and utilised. Is this a good thing?

Risky behaviour starts young on social media: survey

May 22, 2013

Australian children are accessing social media websites at an increasingly younger age, a new survey suggests, with one in five "tweens" admitting they have chatted to someone online they do not know.

User comments : 0

More news stories

Solar plane sets distance record on US tour

The first manned aircraft that can fly day and night powered only by solar energy set a new distance record Thursday when it landed after the second leg of a cross-country US tour.

Chemists find new compounds to curb staph infection

(Phys.org) —In an age when microbial pathogens are growing increasingly resistant to the conventional antibiotics used to tamp down infection, a team of Wisconsin scientists has synthesized a potent new ...

Key find for early bladder cancer treatment

Aggressive forms of bladder cancer involve the protein PODXL – a discovery that could hold the key to improved treatment, according to researchers at Lund University, Uppsala University and KTH in Sweden.