PepsiCo unveils 100 percent plant-based bottle
March 16, 2011 By ANICK JESDANUN , AP Technology Writer
(AP) -- Remember the Cola Wars? Get ready for the Bottle Wars. PepsiCo Inc. on Tuesday unveiled a bottle made entirely of plant material, which it says bests the technology of competitor Coca-Cola and reduces its potential carbon footprint.
The bottle is made from switch grass, pine bark, corn husks and other materials. Ultimately, Pepsi plans to also use orange peels, oat hulls, potato scraps and other leftovers from its food business.
The new bottle looks, feels and protects the drink inside exactly the same as its current bottles, Papalia said. Its indistinguishable.
PepsiCo says it is the worlds first bottle of a common type of plastic called PET made entirely of plant-based materials. Coca-Cola Co. currently produces a bottle using 30 per cent plant-based materials and recently estimated it would be several years before it has a 100 per cent plant bottle thats commercially viable.
Weve cracked the code, said Rocco Papalia, senior vice-president of advanced research of PepsiCo.
The discovery potentially changes the industry standard for plastic packaging. Traditional plastic, called PET, is used in beverage bottles, food pouches, coatings and other common products.
The plastic is the go-to because its lightweight and shatter-resistant, its safety is well-researched and it doesnt affect flavours. It is not biodegradable or compostable. But it is fully recyclable, a characteristic both companies maintain in their new creations.
Traditional PET plastic is made using fossil fuels, like petroleum, a limited resource thats rising in price. By using plant material instead, companies reduce their environmental impact. Pepsi says the new plastic will cost about the same as traditional plastic.
The company, based in Purchase, N.Y., said it has had dozens of people working on the process for years. While PepsiCo wouldnt specify the cost to research and design the new bottle, Papalia said it is in the millions of dollars.
Its one of several steps PepsiCo has taken recently to reduce its environmental impact. The company created a fully compostable bag for its SunChips line. It cut the amount of plastic in its Aqua-Fina bottle in 2009. And its Naked Juice line is in the midst of switching to a bottle made entirely of recycled plastic bottles.
PepsiCo says of its 19 biggest brands, those that generate more than $1 billion (dollar figures U.S.) in revenue, 11 are beverage brands that use PET. The company says the packaging will cost roughly the same as it does today.
PepsiCo plans to test the product in 2012 in a few hundred thousand bottles. Once the company is sure it can successfully produce the bottle at that scale, it will begin converting all its products.
©2010 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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Mar 16, 2011
Rank: 4 / 5 (3)
It would be better if companies returned to using glass bottles which are reusable.
Mar 16, 2011
Rank: 1 / 5 (1)
Mar 16, 2011
Rank: 5 / 5 (2)
Mar 16, 2011
Rank: 3 / 5 (1)
I have no doubt that is correct. They still would do better to return to glass bottles.
Mar 16, 2011
Rank: 3.7 / 5 (3)
If they can make shatter proof glass which is lighweight like PET, everyone would jump at it .
Mar 16, 2011
Rank: 5 / 5 (4)
Mar 16, 2011
Rank: not rated yet
Anyway, glass is reusable, but so is plastic. Having to wash and disinfect glass bottles for reuse is probably comparable to recycling a plastic bottle. And I love that plastic doesn't shatter into little blades. It always makes me nervous at the beach that broken glass will be in the sand. Plastic is more or less safe, cheap, and recyclable. If I have made an outrageously false point, please point it out so that the error does not propagate.
Mar 16, 2011
Rank: not rated yet
I think you've overlooked the feminizing hormone (BPA) issue thought to be leeched out of some plastic food/drink containers into the environment (male fish turning female in some waterways due to high BPA levels, though perhaps from industrial pollution).
Low doses of BPA cause structural changes in the brain leading to learning deficits and hyperactivity. It may also harm the prostate gland and cause premature puberty.
I don't think this has been settled yet, and there are 'safe' alternative plastics (like PETE, LDPE, HDPE), but nevertheless, there is still some concern out there.
Mar 17, 2011
Rank: not rated yet
Mar 17, 2011
Rank: 5 / 5 (2)
Ethelred
Mar 17, 2011
Rank: 5 / 5 (4)
And because of the latter, transportation costs are higher, which means more GHG emissions per unit.
Mar 17, 2011
Rank: 5 / 5 (1)
I'm much more concerned that the millions of plastic bottles means we have spent a great deal of petroleum which is a finite product that took million of years to produce...
If we can make a bottle out of "orange peels, oat hulls, potato scraps and other leftovers from its food business" it would be great.
If we can make plastic that is 100% renewable, i would prefer it any time. Starting with a certain quantity of raw materials, we didn't have to buy more raw materials because it would be recyclable.
Mar 17, 2011
Rank: not rated yet
And playstic will sooner or later become more costly as it is manufactured from non renewable resources.
And if we canmake it out of scraps the raw material costs should be lower than what is needed for the other kind. Processing costs can be brought down through scale. So I think this is actually a pretty big breakthrough.