Murdoch's iPad newspaper launches Wednesday

Feb 01, 2011 by Chris Lefkow
News Corp.'s Rupert Murdoch is to unveil "The Daily", a digital newspaper for the iPad, the tablet computer the media tycoon has said may be the savior of the struggling news industry.

News Corp.'s Rupert Murdoch is to unveil "The Daily" on Wednesday, a digital newspaper for the iPad, the tablet computer the media tycoon has said may be the savior of the struggling news industry.

Murdoch, the 79-year-old chairman and chief executive of ., and Eddy Cue, vice president of Internet Services at maker Apple, are to take the wraps off The Daily at an event at the Guggenheim Museum in New York.

The Daily had originally been scheduled to be unveiled in San Francisco last month but the event was delayed at the last minute by Apple's announcement that chief executive was going on medical leave.

According to The , which is owned by News Corp., The Daily will cost 99 cents a week and will be sold exclusively through Apple's online iTunes store.

New issues will be automatically delivered to a subscriber's iPad every morning.

The Journal said News Corp. has hired about 100 people to work on The Daily, including veteran journalists from the New Yorker, Forbes, the New York Post and other publications.

News Corp. has budgeted 30 million dollars for the first year of the launch, according to Forbes.

AllThingsD.com, a News Corp.-owned technology blog, said The Daily will feature news articles, interactive graphics, videos and photos tailored to take advantage of the iPad's touchscreen capabilities.

News Corp.'s Rupert Murdoch, seen here in 2010, is to unveil "The Daily", a digital newspaper for the iPad, the tablet computer the media tycoon has said may be the savior of the struggling news industry.

There will be a free site for The Daily on the Web at thedaily.com but it will feature only a small selection of material from the newspaper, it said.

AllThingsD said The Daily will be offered free for the first two weeks.

The Daily brings together three of Murdoch's passions -- newspapers, the iPad, and finding a way to charge readers for content online in an era of shrinking newspaper circulation and eroding print .

In an interview in April with The Kalb Report, Murdoch called the iPad a "glimpse of the future."

"There's going to be tens of millions of these things sold all over the world," the News Corp. chief executive said. "It may be the saving of newspapers because you don't have the costs of paper, ink, printing, trucks.

"It doesn't destroy the traditional newspaper, it just comes in a different form," Murdoch said.

A digital newspaper for subscribers is Murdoch's latest move in his drive to get consumers to start paying for news on the Web after years of getting it for free.

The Wall Street Journal requires a subscription for full access to WSJ.com and Britain's The Times and The Sunday Times, two other News Corp. newspapers, recently erected pay walls around their websites.

Murdoch is not the only publisher looking to the iPad to increase revenue.

A number of US publications have crafted paid applications for the hot-selling Apple device including Esquire, Glamour, GQ, the New Yorker, People, Vanity Fair and Wired.

In November, British tycoon Richard Branson launched a monthly style and culture magazine for the iPad called "Project."

Explore further: UN moves to strengthen digital privacy (Update)

add to favorites email to friend print save as pdf

Related Stories

News Corp., Apple to unveil 'The Daily' next week

Jan 12, 2011

News Corp. and Apple are to unveil The Daily next week, a digital newspaper for the iPad, the tablet computer Rupert Murdoch hopes may emerge as the savior of the struggling news industry.

News Corp. abandons digital newsstand project: WSJ

Oct 22, 2010

News Corp. has dropped a digital newsstand project that was part of an ambitious plan by the Rupert Murdoch-owned company to help publishers charge for content online, The Wall Street Journal reported Friday.

Future of newspapers is digital: Murdoch

May 28, 2009

News Corp. chairman Rupert Murdoch said on Thursday that the future of newspapers is digital, but it may be 10 to 15 years before readers go fully electronic.

Recommended for you

UN moves to strengthen digital privacy (Update)

16 hours ago

The United Nations on Tuesday adopted a resolution on protecting digital privacy that for the first time urged governments to offer redress to citizens targeted by mass surveillance.

Spotify turns up volume as losses fall

16 hours ago

The world's biggest music streaming service, Spotify, announced Tuesday its revenue grew by 74 percent in 2013 while net losses shrank by one third, in a year of spectacular expansion.

Virtual money and user's identity

23 hours ago

Bitcoin is the new money: minted and exchanged on the Internet. Faster and cheaper than a bank, the service is attracting attention from all over the world. But a big question remains: are the transactions ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.