TV makers to put out 3-D sets with cheaper glasses

Jan 05, 2011 By PETER SVENSSON , AP Technology Writer
Members of the media watch Mitsubishi's 92-inch Home Cinema 3D HDTV at the CES Unveiling press event, Tuesday, Jan. 4, 2011 in Las Vegas. Along with tablets and smartphones, 3D HDTV's will be one of the hot items at CES, which opens Thursday and runs through Sunday. (AP Photo/Julie Jacobson)

(AP) -- TV makers believe they could blame disappointing sales of 3-D TVs last year partly on the bulky glasses they came with. They're trying to tackle that this year by introducing sets that work with lighter, cheaper glasses of the kind used in theaters.

Manufacturers don't plan to completely supplant 3-D TVs with the heavier, battery-powered glasses that went on sale last year for the first time. But the introduction of a competing technology a year later is a sign that the first 3-D TVs didn't live up to expectations.

LG Electronics Inc. announced Wednesday that it is introducing two sets, a 47-inch and a 65-inch one, later this year that use so-called "passive" glasses. Each will include four pairs. Current 3-D sets usually include one or two pairs of "active" glasses, but some don't include any, and each pair costs about $100.

LG, a South Korean company, is the first major TV maker to announce new products on Wednesday, a day ahead of the opening of the International in Las Vegas.

Vizio Inc., one of the largest sellers of TVs in the U.S. but not a leader in the high end of the market, which includes 3-D sets, announced in December that it would sell a 65-inch 3-D set with passive glasses.

The "active" glasses are not just bulky but heavy, and they require periodic charging. They darken the image and make it flicker.

The "passive" glasses don't flicker, and as a bonus, glasses from any manufacturer will work with sets from another manufacturer, or in the theater. They darken the image, but not as much as the "active" glasses. However, in LG's implementation, the "passive" glasses cut the resolution of the image in half.

"We're meeting consumers' needs by eliminating some of the pain points" with 3-D sets, said Tim Alessi, director of new product development at LG Electronics USA. "It's going to be the most comfortable viewing experience, just like going to the movies."

Co. estimates all manufacturers combined sold 1 million 3-D sets in the U.S in 2010, far short of its initial estimate of 3 million to 4 million.

Explore further: Tech review: Another year, another iPad

5 /5 (1 vote)
add to favorites email to friend print save as pdf

Related Stories

Panasonic's first 3-D TV set in $2,900 package

Mar 10, 2010

(AP) -- Panasonic Corp. on Wednesday revealed the price for its first 3-D TV set, confirming that $3,000 is about what it takes to be among the first to watch 3-D movies in the home.

3-D TV is no longer just a vision

Mar 03, 2010

The most-hyped home electronics product in years -- 3-D TV -- has arrived. Quietly. On Thursday, Amazon.com began selling Samsung 46-inch and 55-inch TVs that are capable of showing 3-D programming.

Sony working on 3-D TVs that don't need glasses

Aug 26, 2010

(AP) -- Sony Corp. is working on 3-D televisions that don't need special glasses, joining a race with rival Toshiba Corp., but sees cost and technological hurdles to overcome before they can go on sale.

Recommended for you

Tech review: Another year, another iPad

8 hours ago

Some years, Apple introduces a new version of a product and the world rejoices. Other years, the updates are more under the hood, but they still sell a ton.

Gift Guide: Lots of tablet choices, oh my!

14 hours ago

Time for a tablet? People tend to hold onto tablets longer than smartphones, so take time to weigh your options. A major consideration is what phone you or your gift recipient already has. Although it's possible ...

Form Devices team designs Point as a house sitter

Nov 22, 2014

A Scandinavian team "with an international outlook" and good eye for electronics, software and design aims to reach success with what they characterize as "a softer take" on home security. Their device is ...

User comments : 2

Adjust slider to filter visible comments by rank

Display comments: newest first

Quantum_Conundrum
not rated yet Jan 05, 2011
Lately the crap movies and series being put out by entertainment companies aren't worth watching at all anyway, whether in 2-d or 3-d.

Lucas Arts is about the only company that really has the technology to put 3-d to good use, and they've sucked for the past 10 years. The last 4 major productions they did, i.e. the 3 star wars prequels and the 4th indiana jones movie, all sucked badly. Among the 4 films, only a few tiny fragments of the "Revenge of the Sith" movie were even remotely the same caliber as the original films.

All told, I think the entire entertainment industry has succumbed to the same lie as the 3-d video game industry, wh ich is to say "more pixels and more color depth is better than the quality of the story or the quality of the acting, dialogue, action, gameplay, coreography, etc."

When I play a game or watch a movie, I want content, not some juvenile gimmick smoke screens designed to mask the developer's lack of skill or creativity.
dirk_bruere
not rated yet Jan 05, 2011
3D TV is a novelty.
Do people really want to watch their soaps and adverts in 3D, with free headeache?

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.