US online sales surge 13 percent for holiday period

Dec 30, 2010
Americans clicked up a record 30.8 billion dollars in online holiday sales in 2010, a jump of 13 percent from a year ago
An advertisement for a Cyber Monday sale is displayed on a BlackBerry smart phone in San Anselmo, California. Americans clicked up a record 30.8 billion dollars in online holiday sales in 2010, a jump of 13 percent from a year ago, a survey showed.

Americans clicked up a record 30.8 billion dollars in online holiday sales in 2010, a jump of 13 percent from a year ago, a survey showed.

The research firm said holiday season retail e-commerce spending for the 56 days of the November-December holiday period had been fueled by a late surge in spending -- some 2.45 billion dollars was spent online in the week to December 26, a 17-percent jump.

"Online holiday spending has remained strong through Christmas and we've already seen the season totals easily surpass the levels of the past few years to set a new record for spending at almost 31 billion dollars," said comScore chairman Gian Fulgoni.

"For at least this , the American consumer has been able to shrug off the continuing economic challenges of high unemployment rates and depressed housing prices and spend at a rate that has been slightly stronger than we had expected," he added.

"After the past few years' struggles, it is gratifying to see e-commerce return to a state that can only be described as a very merry season."

Among the big sellers for the gift-giving season were computer and related products, up 23 percent; books and magazines (22 percent); (21 percent); (20 percent) and toys (16 percent).

A separate survey this week by MasterCard Advisors SpendingPulse, showed a 5.5-percent increase in overall holiday spending, excluding autos, in the period from November 5 through December 24.

"If last year's holiday story was about gaining some stability, this year’s is about getting back to growth," said Michael McNamara, vice president at SpendingPulse.

"We also saw a noticeable return in spending in the larger ticket items, as exemplified by the solid growth in jewelry, luxury and even the furniture category."

Explore further: EU Parliament votes to break up Google

add to favorites email to friend print save as pdf

Related Stories

Record US holiday spending on gadgets: CEA

Oct 19, 2010

Americans will spend a record amount on consumer electronics this holiday season, devoting nearly a third of their gift budget to gadgets, the Consumer Electronics Association (CEA) said Tuesday.

Forrester projects rise in online holiday sales

Nov 02, 2009

(AP) -- Forrester Research Inc. is projecting an 8 percent increase to $44.7 billion in online holiday sales compared with a year ago as bargain hunters turn to the Web for deals.

Holiday Web shopping looks brighter than last year

Nov 26, 2009

(AP) -- Online retailers hope the convenience of the Web, plus discounts and deals, spur still-nervous shoppers to spend more online this holiday season - even as traditional retailers brace for mediocre sales.

Energy prices pushing shoppers online

Dec 14, 2005

More than one out of every three online households said rising energy prices would alter their holiday shopping this season, a survey found.

Recommended for you

EU Parliament votes to break up Google

Nov 27, 2014

The European Parliament voted overwhelmingly for the break-up of Google Thursday in a largely symbolic vote that nevertheless cast another blow in the four-year standoff between Brussels and the US Internet ...

Toyota finds new air bag issue, recalls more cars

Nov 27, 2014

Toyota Motor Corp. recalled more than 40,000 vehicles in Japan on Thursday as part of a worldwide scare over defective air bags and is investigating a new type of air bag problem that could lead to further recalls.

Netflix sues Yahoo CIO for alleged kickbacks

Nov 26, 2014

Netflix is suing a former company vice president who is now chief information officer at Yahoo, accusing him of receiving money from vendors he hired to work with the video streaming company.

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.