Bebo founder returns to social network as adviser

Dec 09, 2010

(AP) -- Bebo, the social network that was dumped by AOL two years after the Internet company purchased it, is trying to regain some startup magic by bringing back its founder.

Bebo is announcing Thursday that Michael Birch, who started Bebo in 2005 and sold it to AOL for $850 million in 2008, has returned as a strategic adviser. He has also invested an undisclosed amount in Bebo.

Birch says he hopes to help Bebo's current management make the social network "relevant again." The current team was put in place after AOL Inc. sold Bebo to Criterion Capital Partners in June for an undisclosed amount.

bought Bebo hoping it would drive traffic to its other ad-supported websites, but it has failed to match the popularity of sites like and .

Explore further: How does Uber's surge pricing work – and how ethical is it?

not rated yet
add to favorites email to friend print save as pdf

Related Stories

AOL unloads social networking site Bebo

Jun 17, 2010

(AP) -- AOL Inc. is paring its ambitions in online social networking, selling a website called Bebo that it bought a little more than two years ago for $850 million when AOL was still part of Time Warner Inc.

AOL looking to sell or shut down social site Bebo

Apr 06, 2010

(AP) -- The struggling Internet company AOL Inc. plans to sell or shut down the online community Bebo nearly two years after buying it for $850 million in an expansion of its social-networking ambitions.

Bebo social network expands into Europe

Mar 16, 2009

Social networking website Bebo on Monday announced the launch of five new European-language versions, its first major expansion outside the English-speaking world.

AOL execs, some analysts see changes taking hold

Aug 04, 2010

(AP) -- AOL Inc. reported a $1 billion-plus second-quarter loss and tumbling revenue, yet the dismal-sounding numbers appear to belie a more positive reality: The troubled Internet company is actually chugging ...

Recommended for you

Underfire Uber ramps up rider safety

15 hours ago

Uber is ramping up driver background checks and other security measures worldwide after the smartphone-focused car-sharing service was banned in New Delhi following the alleged rape of a passenger.

Sony cancels NKorea parody film release after threats

15 hours ago

Hollywood studio Sony Pictures on Wednesday abruptly canceled the December 25 release date of "The Interview," a parody film which has angered North Korea and triggered chilling threats from hackers.

Sprint accused of billing for unwanted services

19 hours ago

(AP)—Federal regulators are accusing Sprint Corp. of illegally billing its wireless customers hundreds of millions of dollars in charges for text message alerts and other services that they didn't order.

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.