UW-Madison on the map for driving research with new simulator

November 12, 2010 by Sandra Knisely

There's only one place in Wisconsin where a driver can send text messages, speed or engage in other risky behaviors with no risk of an accident: the new University of Wisconsin-Madison Driving Simulation Laboratory.

Drivers not only are certain to survive the experience, but the consequences of their actions could be safer vehicles and road around the country and even around the world.

The driving simulator, located in the Mechanical Engineering Building, addresses a substantial need to test new technologies and road infrastructure quickly, says its founders, John Lee, the Emerson Electric Quality and Productivity Professor of Industrial and Systems Engineering, and civil and environmental engineering associate professor David Noyce, who also directs the Wisconsin Traffic Operations and Safety Laboratory.

In 1970, no software code was used in vehicles. Now, a vehicle can have millions of lines of code in just its navigation system.

"Vehicles are getting smarter, and we need to get ahead of that rapid change to understand how drivers respond to the technology," says Lee, an expert in . "The fundamental reason for the simulator is to understand how people respond to technology so we can design it better and save lives. The car is designed from the ground up to be the car of the future and something we can use to develop and test next-generation and road infrastructure."

Funded by UW-Madison and the Wisconsin Department of Transportation, the simulator includes a Ford Fusion with a 24-foot screen wrapped around in front and an additional screen behind the car. Six projectors cast a virtual driving environment on the screens, immersing a driver in as much as 270 degrees of simulation.

The projectors are unique because they render images at the same resolution the human eye does. This allows researchers to, for example, project signage exactly as it would appear to a driver on a physical road. Additionally, the simulator is motion-based and capable of one degree of movement in any direction, which further enhances the realistic experience of driving the simulator.

Flexible software from Realtime Technologies Inc. combined with the high-end hardware will allow researchers to test a wide variety of driver behaviors and responses, many of which aren't economically or ethically possible to test on physical roads. For example, drivers could be dosed with alcohol or learn to navigate a new intersection design.

The simulator is likely to directly benefit Wisconsin drivers, as Noyce plans to replicate segments of roads around the state that are known to cause traffic problems and test traffic control solutions for those segments. Noyce also has spearheaded the effort to introduce a flashing yellow turn arrow, which has been implemented at more than 1,000 intersections nationwide, including two locations in Madison. The simulator will help researchers continue to study that and other new signals.

Additionally, national transportation agencies and vehicle industries stand to gain from research on the UW-Madison simulator. Lee and Noyce have collaborators in Detroit, Michigan and Sweden who also may be involved on simulator projects.

Other advanced motion-based driving simulators around the country are prohibitively expensive to operate. The UW-Madison simulator is affordable enough that it will be accessible to researchers of all levels, including undergraduate students. Via class projects, students will help design new vehicle technologies using the simulator's rapid prototyping software.

"It's possible for students to get involved and do experiments that can really make a difference and influence the next line of cars," Lee says. "It's a really exciting opportunity"

Lee and Noyce plan to work closely on simulator projects. "Since I joined UW-Madison in 2002, one of my goals since has been to get this type of simulator going," says Noyce. That goal moved forward when Lee joined UW-Madison in 2009 and the two partnered to develop the simulator. "This will let us expand on our respective knowledge and capabilities as a team," says Noyce. "The really puts Wisconsin on the map in terms of leadership and research on driver's issues and behaviors. This continues UW-Madison's top-ranked reputation in transportation and opens up whole new world of research for us."

Provided by University of Wisconsin-Madison search and more info website


Rank not rated yet
Relevant PhysicsForums posts

More news stories

Yahoo kills 'Livestand' just 6 months after debut

(AP) -- Yahoo is killing a tablet magazine called Livestand just six months its debut on the iPad.

Technology / Business

created 7 hours ago | popularity not rated yet | comments 1

Computers excel at identifying smiles of frustration (w/ Video)

(Phys.org) -- Researchers at the Massachusetts Institute of Technology (MIT) in the US have trained computers to recognize smiles, and they have turned out to be more adept at recognizing smiles of frustration ...

Technology / Computer Sciences

created 20 hours ago | popularity 4 / 5 (2) | comments 1 | with audio podcast report

Yahoo! ditches digital newsstand for iPads

Yahoo! shuttered its fledgling digital newsstand for iPads on Friday in what it said was the start of a product purge intended to make the floundering Internet pioneer more nimble.

Technology / Internet

created 8 hours ago | popularity not rated yet | comments 0

Facebook IPO debacle raises investor dander

The spate of complaints and investigations over the Facebook stock offering suggests big institutions had an edge over small investors, raising questions about the process.

Technology / Business

created 9 hours ago | popularity not rated yet | comments 0

Apple CEO Cook gives up $75M in stock dividends

(AP) -- Apple CEO Tim Cook is giving up $75 million in dividends on restricted stock that the company is awarding to all of its employees.

Technology / Business

created 12 hours ago | popularity 1.8 / 5 (4) | comments 2


Of mice and mental models: Neuroscientific implications of risk-optimized behavior in the mouse

(Medical Xpress) -- Regardless of an organism’s biological complexity, every encephalized animal continuously makes under-informed behavioral choices that can have serious consequences. Despite its ubiquity, ...

Dragon arrives at space station in historic 1st (Update 2)

The privately bankrolled Dragon capsule made a historic arrival at the International Space Station on Friday, triumphantly captured by astronauts wielding a giant robot arm.

Landmark calculation clears the way to answering how matter is formed

(Phys.org) -- An international collaboration of scientists, including Thomas Blum, associate professor of physics, is reporting in landmark detail the decay process of a subatomic particle called a kaon – ...

High-speed method to aid search for solar energy storage catalysts

Eons ago, nature solved the problem of converting solar energy to fuels by inventing the process of photosynthesis.

It's in the genes: Research pinpoints how plants know when to flower

Scientists believe they've pinpointed the last crucial piece of the 80-year-old puzzle of how plants "know" when to flower.

Researchers solve structure of human protein critical for silencing genes

In a study published in the journal Cell on May 24, Cold Spring Harbor Laboratory (CSHL) scientists describe the three-dimensional atomic structure of a human protein bound to a piece of RNA that "guides" the pr ...