Sony working on 3-D TVs that don't need glasses

August 26, 2010
Models with 3D glasses and a Blu-ray disc pose with Sony's 3D Blu-ray disc players/recorders in Tokyo, Thursday, Aug 26, 2010. Sony Corp., the Tokyo-based electronics and entertainment giant, unveiled for the Japanese markets six-models of quick-start Blu-ray players/recorders that can record and enjoy watching 3D images with those glasses. (AP Photo/Koji Sasahara)

(AP) -- Sony Corp. is working on 3-D televisions that don't need special glasses, joining a race with rival Toshiba Corp., but sees cost and technological hurdles to overcome before they can go on sale.

Toshiba said earlier this week it is working on glasses-free 3-D TVs, although no decision had been made on when they will go on sale.

Mainstream 3-D TVs now on sale, such as those from Panasonic Corp. and Sony Corp., require glasses. But there are already screens that don't require glasses, mainly intended for store displays. They require the viewer to stand in specific spots for the 3-D effect to emerge, and the image quality is much lower than that of screens using glasses.

"Seeing 3-D without glasses is more convenient," Sony Senior Vice President Yoshihisa Ishida said Thursday at Tokyo headquarters. "We must take account of pricing before we can think about when to start offering them."

Sony showed its latest 3-D products for the Japanese market, including flat-panel TVs and Blu-ray recorders.

Sony said it plans to be No. 1 in in Japan in 3-D TVs and 3-D players and recorders, taking advantage of its position as an electronics maker with a movie studio.

Sony said it will start selling in Japan next month two films and two music videos in 3-D, and planned home software of 3-D theater releases, including a 3-D "Spider-Man" opening in 2012.

Explore further: Big Japanese brands readying 3-D flat-screen TVs (Update)

0 shares

Related Stories

Panasonic's first 3-D TV set in $2,900 package

March 10, 2010

(AP) -- Panasonic Corp. on Wednesday revealed the price for its first 3-D TV set, confirming that $3,000 is about what it takes to be among the first to watch 3-D movies in the home.

Sharp unveils 3D televisions in Japan

May 31, 2010

Japanese electronics giant Sharp unveiled a line of 3D televisions Monday, joining rivals Samsung Electronics and Sony Corp. in an increasingly competitive sector the industry hopes will drive profits.

Panasonic unveils 3D consumer camcorder

July 28, 2010

The problem of what to watch on a 3-D TV will be yours to solve with Panasonic's camcorder for families to film birthdays, baby's first walk and weddings, all in 3-D.

Recommended for you

Smart home heating and cooling

August 28, 2015

Smart temperature-control devices—such as thermostats that learn and adjust to pre-programmed temperatures—are poised to increase comfort and save energy in homes.

Smallest 3-D camera offers brain surgery innovation

August 28, 2015

To operate on the brain, doctors need to see fine details on a small scale. A tiny camera that could produce 3-D images from inside the brain would help surgeons see more intricacies of the tissue they are handling and lead ...

Team creates functional ultrathin solar cells

August 27, 2015

(Phys.org)—A team of researchers with Johannes Kepler University Linz in Austria has developed an ultrathin solar cell for use in lightweight and flexible applications. In their paper published in the journal Nature Materials, ...

Interactive tool lifts veil on the cost of nuclear energy

August 24, 2015

Despite the ever-changing landscape of energy economics, subject to the influence of new technologies and geopolitics, a new tool promises to root discussions about the cost of nuclear energy in hard evidence rather than ...

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.