Blizzard drops plan to require real names on forums

July 9, 2010
A visitor plays the computer game "World of Warcraft" at the world's biggest high-tech fair, the CeBIT on March 2010 in Germany. Amid a barrage of criticism, Activision Blizzard, maker of World of Warcraft and other popular videogames, dropped a plan Friday to require users of its forums to start posting their real names.

Amid a barrage of criticism, Activision Blizzard, maker of World of Warcraft and other popular videogames, dropped a plan Friday to require users of its forums to start posting their real names.

"We've been constantly monitoring the feedback you've given us, as well as internally discussing your concerns about the use of real names on our forums," Blizzard Entertainment chief executive Mike Morhaime said in a blog post.

"As a result of those discussions, we've decided at this time that real names will not be required for posting on official Blizzard forums."

Blizzard's about-face came just three days after it announced it would begin introducing the "Real ID" feature to its official bulletin boards in a bid to cut down on "flame wars, trolling and other unpleasantness run wild."

The proposed change prompted hundreds of comments from forum users, most of them negative.

Morhaime said Blizzard was "committed" to improving its forums.

"Our efforts are driven 100 percent by the desire to find ways to make our community areas more welcoming for players and encourage more constructive conversations about our games," he said.

Blizzard is one of many online operations grappling with the question of on the Web.

US newspapers have also been debating the practice of allowing anonymous comments and The Buffalo News announced last month it will begin requiring real names from people who want to leave comments on its website.

, which was launched in 1994, is the most popular multi-player online role-playing game with more than 11 million monthly subscribers.

Explore further: 'World of Warcraft,' the magazine

Related Stories

'World of Warcraft,' the magazine

August 20, 2009

Media group Future announced Thursday it has teamed up with videogame publisher Blizzard Entertainment to launch an official magazine about the hugely popular videogame "World of Warcraft."

China could force web users to disclose real names

May 5, 2010

China could introduce a system requiring web users to provide their real names before posting comments online, state media reported Wednesday, as authorities move to tighten control over the Internet.

Activision 1Q profit up, shoots past expectations

May 6, 2010

(AP) -- Continued strong sales of "Call of Duty" and a steady stream of revenue from "World of Warcraft" subscribers helped double Activision Blizzard Inc.'s first-quarter net income.

Bye-bye trolls? Blizzard forums to use real names

July 7, 2010

(AP) -- Activision Blizzard's move to require people to use their real names if they want to post messages in online forums for games is the latest sign that online anonymity is falling out of favor with many companies.

Recommended for you

Inferring urban travel patterns from cellphone data

August 29, 2016

In making decisions about infrastructure development and resource allocation, city planners rely on models of how people move through their cities, on foot, in cars, and on public transportation. Those models are largely ...

How machine learning can help with voice disorders

August 29, 2016

There's no human instinct more basic than speech, and yet, for many people, talking can be taxing. 1 in 14 working-age Americans suffer from voice disorders that are often associated with abnormal vocal behaviors - some of ...

Apple issues update after cyber weapon captured

August 26, 2016

Apple iPhone owners on Friday were urged to install a quickly released security update after a sophisticated attack on an Emirati dissident exposed vulnerabilities targeted by cyber arms dealers.

Auto, aerospace industries warm to 3D printing

August 25, 2016

New 3D printing technology unveiled this week sharply increases the size of objects that can be produced, offering new possibilities to remake manufacturing in the auto, aerospace and other major industries.

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.