Blue roses to debut in Japan

October 20, 2009
Photo by Koichi Kamoshida

Which colour would you like your roses? Red, white, yellow... or perhaps blue?

Japan's Suntory Ltd. said Tuesday it would start selling the world's first genetically-modified blue roses next month, 20 years after it began research to create the novelty flowers.

The major whisky distiller said it succeeded in developing blue roses in 2004 with the Australian company Florigene Pty Ltd.

The blue roses are created by implanting the gene that leads to the synthesis of the blue Delphinidin in pansies, the firm said.

The product was approved by the Japanese government in 2008 on the basis of an international agreement on biosafety. It took one year for the company to establish its production and marketing systems, Suntory said.

Named Applause, the new variety is "recommended as a luxurious gift for special occasions such as wedding anniversaries and birthdays", the company said.

They are expected to be priced between 2,000 and 3,000 yen (22 and 33 dollars) per stem, about 10 times more expensive than normal roses in .

There are no current plans to sell the new variety overseas.

(c) 2009 AFP

Explore further: Plant gene replacement results in the world's only blue rose

Related Stories

Love endures, but Valentine's Day roses are another story

February 9, 2006

Each Valentine's Day, sweethearts search for the perfect gift to represent their enduring affection. Shouldering the burden of embodying all this emotion is a delicate, finite bloom -- the rose. Ironically, this ages-old ...

Strange Moonlight

September 28, 2006

Not so long ago, before electric lights, farmers relied on moonlight to harvest autumn crops. With everything ripening at once, there was too much work to to do to stop at sundown. A bright full moon—a "Harvest Moon"—allowed ...

Perfect Pair for Valentine's Day: Roses and Lemon-Lime Soda

February 6, 2008

Roses by the dozen are delivered to sweethearts across the nation on Valentine's Day. On Feb. 14 more than 150 million long-stemmed roses will be delivered to significant others. The meaningful gesture soon wilts, but according ...

Cheap love costs the Earth

February 13, 2009

Ecology and conservation biologist at the University of Leicester, Dr David Harper, who has conducted research for over 25 years at Lake Naivasha in Kenya, today warned that cut-price Valentine roses exported for sale in ...

Recommended for you

New lizard named after Sir David Attenborough

August 3, 2015

A research team led by Dr Martin Whiting from the Department of Biological Sciences recently discovered a beautifully coloured new species of flat lizard, which they have named Platysaurus attenboroughi, after Sir David Attenborough.

A look at living cells down to individual molecules

August 3, 2015

EPFL scientists have been able to produce footage of the evolution of living cells at a nanoscale resolution by combining atomic force microscopy and an a super resolution optical imaging system that follows molecules that ...

1 comment

Adjust slider to filter visible comments by rank

Display comments: newest first

zookeeper91326
not rated yet Oct 21, 2009
After seeing Suntori's Blue Applause rose, I was quite disappointed to find it more lavender than blue. As I have a rose currently in my back yard of the same "Applause," color , the search for the truly blue rose appears to still be elusive...

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.