IAC to shutter Web site aimed at black community

June 11, 2009 By RACHEL METZ , AP Technology Writer

(AP) -- IAC/InterActiveCorp will shut down the year-old RushmoreDrive, a search engine geared toward the black community.

Spokeswoman Stacy Simpson said Wednesday that the Barry Diller-led Internet services company will close the site Friday after an unsuccessful effort to sell it. She also said that Johnny Taylor, the site's chief executive, has resigned.

IAC rolled out RushmoreDrive with much fanfare in April 2008, calling it a "first-of-its-kind" engine. It mixes search, news and job results with links to sites targeted specifically at the black community and user-generated content.

The site was the first under IAC's Black Web Enterprises Inc., of which Taylor was also the head. Simpson said Black Web Enterprises will also close.

Simpson said the closure was part of IAC's ongoing effort to streamline its emerging businesses unit, which includes a mix of Web properties like retail site Shoebuy and news site The Daily Beast.

RushmoreDrive is the latest Web property that IAC is shedding this year. It sold comedy site 23/6 and campground reservation site ReserveAmerica in January.

IAC's peers, including Yahoo Inc., Inc. and Time Warner Inc.'s AOL LLC, also have been dropping some of their least popular services.

The shutdown will affect 17 employees, most of whom will be laid off. Simpson says the company notified RushmoreDrive employees on Monday of the impending closure.

©2009 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Explore further: Ynet bars Google from using its content

Related Stories

IAC to Launch Ask Mobile GPS Service

May 13, 2007

IAC/InterActiveCorp. said it launched on Friday a new mobile application for its Ask.com Web search service to help consumers find friends, shops and services based on their location at a given moment. "Ask Mobile GPS," or ...

Google draws upon rival ideas with search changes

March 24, 2009

(AP) -- Google Inc. prides itself on setting trends, but it appears to be copying some of its smaller rivals with the latest refinements to the way it displays Internet search results.

IAC shares surge despite $28M quarterly loss (Update)

April 29, 2009

(AP) -- The recession took a bite out of IAC/InterActiveCorp in the first quarter, as revenue fell 22 percent in the Internet company's media and advertising unit, which includes the Ask.com search engine.

Recommended for you

Netherlands bank customers can get vocal on payments

August 1, 2015

Are some people fed up with remembering and using passwords and PINs to make it though the day? Those who have had enough would prefer to do without them. For mobile tasks that involve banking, though, it is obvious that ...

Power grid forecasting tool reduces costly errors

July 30, 2015

Accurately forecasting future electricity needs is tricky, with sudden weather changes and other variables impacting projections minute by minute. Errors can have grave repercussions, from blackouts to high market costs. ...

Microsoft describes hard-to-mimic authentication gesture

August 1, 2015

Photos. Messages. Bank account codes. And so much more—sit on a person's mobile device, and the question is, how to secure them without having to depend on lengthy password codes of letters and numbers. Vendors promoting ...

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.