Google to add maps of local findings to search results

Apr 08, 2009 By Elise Ackerman

Google has confirmed that it is going to start adding a map of local findings to search results for things like "pizza," "burger" and "dentist," something that Google watchers have been buzzing about for months.

already does this if you specify your location, such as when you type "pizza San Jose." But it has been debating whether or not to tweak its algorithm to assume someone wants a map of nearby pizzerias if they just type "pizza."

Paul Levine, the former general manager for Yahoo's local search division, said in an online discussion last week that the practice has been around for years, and that the search engines will infer a user's location based on their IP address, which is the string of numbers that identifies your computer to your . IP addresses tend to correspond to geographic areas.

In the past, however, search engines have been concerned that some people would be uncomfortable that Google or Yahoo or Microsoft could figure out their location.

That concern appears to be fading as location-based services become more common.

"Google wouldn't be doing this unless it was confident that it was right about what people want," said Greg Sterling, of Sterling Market Intelligence.

___

(c) 2009, San Jose Mercury News (San Jose, Calif.).
Visit Mercury Center, the World Wide Web site of the Mercury News, at www.bayarea.com/mld/mercurynews
Distributed by McClatchy-Tribune Information Services.

Explore further: Former federal agent pleads guilty to stealing bitcoins

Related Stories

Google Maps combines with Google Local

Oct 07, 2005

Google Inc. of Mountain View, Calif., says it has combined its Google Maps service with Google Local, moving both out of beta, or testing, status.

Major Yahoo reorganization looms

Feb 25, 2009

Yahoo's new chief executive, Carol Bartz, is set to announce a major reorganization of the company, sources say, raising expectations that the stumbling Internet giant may get back on track after a punishing year.

Google Tests Directory Assistance for Phones

Apr 08, 2007

Computer Web search leader Google stepped up an experiment to use speech recognition on telephones so consumers can ask for local information, in a challenge to directory assistance providers.

Google debuts gov search

Jun 15, 2006

Google debuted yet another search engine product Thursday, this time a U.S. Government Search.

Recommended for you

Former federal agent pleads guilty to stealing bitcoins

1 hour ago

A former undercover federal agent pleaded guilty to extortion and related charges after acknowledging he channeled more than $700,000 in digital currency from the Silk Road online drug bazaar he was investigating.

New approach to online compatibility

Jun 30, 2015

Many of the online social networks match users with each other based on common keywords and assumed shared interests based on their activity. A new approach that could help users find new friends and contacts with a greater ...

Most internet anonymity software leaks users' details

Jun 29, 2015

Virtual Private Networks (VPNs) are legal and increasingly popular for individuals wanting to circumvent censorship, avoid mass surveillance or access geographically limited services like Netflix and BBC ...

WikiLeaks says NSA spied on French business

Jun 29, 2015

WikiLeaks has released documents that it says show that the U.S. National Security Agency eavesdropped on France's top finance officials and high-stakes French export bids over a decade in what the group called targeted economic ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.