Study: Individual Personal Ties Strengthen Teams’ Overall Creativity

September 5, 2008

(PhysOrg.com) -- With more employees working in teams, it’s critical for companies to find ways to enable these teams be more creative in their work.

Although creative ideas occur in the minds of individuals, ways of thinking about and approaching problems can be jointly developed by the team, according to a recent article in the Strategic Entrepreneurship Journal by Christina Shalley, professor of organizational behavior at Georgia Tech, and Jill Perry-Smith, assistant professor of organization and management at Emory University.

Titled “The emergence of team creative cognition: the role of diverse outside ties, sociocognitive network centrality, and team evolution,” their article explores how imagination, insight, and creative ideas develop, evolve, and spread from one team member to another, ultimately increasing the team’s ability to think creatively about a range of problems.

In essence, there is a team mindset that is greater than the sum of individual team members. When this synergistic process occurs, teams have the capacity to achieve high levels of creativity.

Shalley and Perry-Smith develop the concept of “team creative cognition,” which refers to a shared repertoire of cognitive processes among team members that provides a framework for how the team approaches problems creatively.

"Specifically, we propose that diverse personal ties outside of the team shape and strengthen individual team member’s creative muscle, and that this individual creative cognition is infused within the team ultimately resulting in team creative cognition,” write the authors.

Provided by Georgia Institute of Technology

Explore further: Indian immigrants reach top ranks in US tech industry

Related Stories

A clinical approach to children's play

August 5, 2015

Children's play is under threat from increased urbanisation, perceptions of risk and educational pressures. The first research centre of its kind aims to understand the role played by play in how a child develops.

Recommended for you

Amateur paleontologist finds rare fossil of fish in Arizona

September 3, 2015

Growing up, Stephanie Leco often would dig in her backyard and imagine finding fossils of a tyrannosaurus rex. She was fascinated with the idea of holding something in her hand that was millions of years old and would give ...

X-rays reveal fossil secrets

September 3, 2015

A sophisticated imaging technique has allowed scientists to virtually peer inside a 10-million-year-old sea urchin, uncovering a treasure trove of hidden fossils.

Early human diet explains our eating habits

August 31, 2015

Much attention is being given to what people ate in the distant past as a guide to what we should eat today. Advocates of the claimed palaeodiet recommend that we should avoid carbohydrates and load our plates with red meat ...

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.