Australian food ads going on diet

April 24, 2006

Australian marketers are putting junk food ads on a diet, shedding celebrity spokespeople and removing toys from kids' meals.

Officials with the food and marketing industries are drawing up a new marketing code that could make Australia the first western nation to adopt such a measure, the Sydney Morning Herald reports.

The code is a response to researching indicating a growing obesity problem among children that experts blame on surgery and fatty foods.

The code bans ad wording that urges children to pester their parents into buying certain foods and beverages. It also bans the use of animated characters and celebrities in advertising as well as promotional toys or services.

Copyright 2006 by United Press International

Explore further: The continuing plight of the honeybee

Related Stories

Guarding the country against foreign animal diseases

October 25, 2013

A deadly animal virus is on the loose, treading through Russia and knocking on the doors of Eastern Europe and Asia. After its introduction into the Republic of Georgia and the Caucasus region in 2007 and spread into Russia, ...

Experts urge caution when rebuilding after disaster

December 4, 2012

As Australia prepares for a season of heatwaves, bush fires and other extreme weather events, experts have urged disaster-hit communities to learn from past mistakes and resist the rush to rebuild things the way they were.

Dead men DO tell tales

August 14, 2012

You know you’re living in a culture of celebrity when the Twitter for the president of the United States ranks No. 6, trailing behind rock stars Justin Bieber and Katy Perry by millions of followers.

Recommended for you

A cataclysmic event of a certain age

July 27, 2015

At the end of the Pleistocene period, approximately 12,800 years ago—give or take a few centuries—a cosmic impact triggered an abrupt cooling episode that earth scientists refer to as the Younger Dryas.

New blow for 'supersymmetry' physics theory

July 27, 2015

In a new blow for the futuristic "supersymmetry" theory of the universe's basic anatomy, experts reported fresh evidence Monday of subatomic activity consistent with the mainstream Standard Model of particle physics.

Dense star clusters shown to be binary black hole factories

July 29, 2015

The coalescence of two black holes—a very violent and exotic event—is one of the most sought-after observations of modern astronomy. But, as these mergers emit no light of any kind, finding such elusive events has been ...

Image: Hubble sees a dying star's final moments

July 31, 2015

A dying star's final moments are captured in this image from the NASA/ESA Hubble Space Telescope. The death throes of this star may only last mere moments on a cosmological timescale, but this star's demise is still quite ...

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.