The popular social Web site MySpace will be available for access by cell phone later this year, it was reported Thursday.
A new Los Angeles-based venture called Helio has developed phones to be launched in the spring that will allow MySpace's largely teenaged user population to carry on their cyber-socializing outside the confines of their home PCs.
The project has some heavyweight support; Helio is a joint venture of Korea's SK Telecom and U.S.-based Earthlink while MySpace is part of the News Corp. family.
Red Herring explained Thursday that the notion of drawing heavy Internet users, such as teenagers, to wireless products is a top priority of major wireless and content providers.
Cell-phone Internet socializing has become a popular phenomenon among youth in Asia, but is only starting to catch on in the plum U.S. market.
Copyright 2006 by United Press International
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