Google offers free Web analytics

November 14, 2005
A woman works on her computer as the logo of web search engine Google is seen on the wall

Google said Monday its Web analytics service will be available for free as of Nov. 14. Formerly known as Urchin from Google, Google Analytics will be available to help users make use of data to improve their marketing abilities.

"We want to give all online marketers and publishers access to powerful web analytics to help them better understand what their customers want. With this knowledge, businesses can create more accurate advertising and build better websites," Paul Muret, the Internet search engine's engineering director, said in a news release.

"By making this powerful service free, we aim to give all websites -- large and small -- the tools they need to better serve their customers, make more money, and improve the web experience for everyone."

Copyright 2005 by United Press International

Explore further: Smart imaging of materials lets national labs look to solving big energy problems

Related Stories

Recommended for you

The hand and foot of Homo naledi

October 6, 2015

The second set of papers related to the remarkable discovery of Homo naledi, a new species of human relative, have been published in scientific journal, Nature Communications, on Tuesday, 6 October 2015.

New surfaces delay ice formation

October 6, 2015

If you've ever waited on an airport runway for your plane to be de-iced, had to remove all your food so the freezer could defrost, or arrived late to work because you had to scrape the sheet of ice off your car windshield, ...


Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.