Social Influence is a journal that provides an integrated focus for research into this important, dynamic, and multi-disciplinary field. Topics covered include: conformity, norms, social influence tactics such as norm of reciprocity, authority, scarcity, interpersonal influence, persuasion, power, advertising, mass media effects, political persuasion, propaganda, comparative influence, compliance, minority influence, influence in groups, cultic influence, social movements, social contagions, rumors, resistance to influence, influence across cultures, and the history of influence research. This journal is of interest to social psychologists, political psychologists, consumer psychologists, organizational psychologists, sociologists, communication researchers, and anyone interested in any aspect of social influence.
Douglas Wilbur '14, a visiting Ph.D. scholar in the Department of Communication at UTSA, has published a study that shows how researchers can craft message campaigns to protect individuals from adopting extremist views.
Social Sciences
Apr 16, 2021
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Focusing on the negative aspects of one's political opponent has become the norm in election campaigns across the world. But a recent study by Nicoletta Cavazza published in Social Influence shows that it could be in politicians' ...
Social Sciences
Aug 9, 2016
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11
(Phys.org) —Loneliness and a lack of self-worth could result from a lack of 'likes' on Facebook, according to researchers from The University of Queensland.
Social Sciences
Apr 29, 2014
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Companies that empower consumers by involving them in important processes such as product development shouldn't also try to influence them through social media, according to a new study in the Journal of Consumer Research.
Social Sciences
Jul 26, 2013
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0
(Phys.org) -- Companies paying celebrities big money to endorse their products may not realize that negative perceptions about a celebrity are more likely to transfer to an endorsed brand than are positive ones, according ...
Social Sciences
Jun 21, 2012
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