Consumers are more willing to take risks and accept delays in exchange for greater benefits when they are able to compare products, according to a new study in the Journal of Consumer Research.
Social Sciences
Mar 5, 2013
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Homes in neighborhoods that incorporate protected open space command prices 20 to 29 percent higher than those without open space, according to a new study by a Colorado State University multidisciplinary research team that ...
Ecology
Mar 5, 2013
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Ultrasound technology could soon experience a significant upgrade that would enable it to produce high-quality, high-resolution images, thanks to the development of a new key material by a team of researchers that includes ...
Materials Science
Mar 5, 2013
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Consumers respond more favorably to advertising when the placement of product images is consistent with the way they visualize time, according to a new study in the Journal of Consumer Research.
Social Sciences
Mar 5, 2013
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Encouraging consumers to feel ownership of products they haven't yet purchased can backfire because consumers tend to see themselves in the products they own, according to a new study in the Journal of Consumer Research.
Social Sciences
Mar 5, 2013
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(Phys.org) —Recent airborne geophysical surveys near Decorah, Iowa are providing an unprecedented look at a 470- million-year-old meteorite crater concealed beneath bedrock and sediments.
Earth Sciences
Mar 5, 2013
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Product benefits that occur later in time are more likely to appeal to more independent consumers than to those who are more group or family oriented, according to a new study in the Journal of Consumer Research.
Social Sciences
Mar 5, 2013
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University of Adelaide researchers have found the answer to one of natural history's most intriguing puzzles – the origins of the now extinct Falkland Islands wolf and how it came to be the only land-based mammal on the ...
Plants & Animals
Mar 5, 2013
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(Phys.org) —A Canadian research team, helped by scientists at The University of Manchester, has discovered the first evidence of an extinct giant camel in the High Arctic. The three-and-a-half million year old fossil was ...
Archaeology
Mar 5, 2013
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(Phys.org) —By some estimates, continued growth in hydraulic fracturing (or "fracking"/"fraccing") could put the US on the path to self-sufficiency in energy over the next few decades. Yet despite the potential economic ...
